Tech

Do TV ads work? Ask smart TVs

Despite the hype about streaming services, traditional broadcast television still dominates advertising dollars. This year, advertisers will spend $139 billion on “linear” TV—where viewers watch programs at scheduled times—compared with $33 billion on streaming or […]

Tech

Diffusion-based AI model successfully trained in electroplating

Electrochemical deposition, or electroplating, is a common industrial technique that coats materials to improve corrosion resistance and protection, durability and hardness, conductivity and more. A Los Alamos National Laboratory team has developed generative diffusion-based AI […]